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George The Label: Stories of Empowerment & Equality

Stilettos as a symbol of female empowerment, not sexualisation.  A note from the creative director at George The Label.  From their conception, heels have been meant to elevate physically, bestowing a superior posture but also perceived power or prestige from the added stature.  Now, more so than not, high heels are interpreted as a symbol of sexual maturity, rather than female strength and empowerment. 

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George The Label Walks the Runway at Melbourne Fashion Week

George The Label designs were personally picked by notorious Melbourne Designer Jason Grech to feature in his unveiling of the latest collection of beautiful couture gowns at Melbourne Fashion Week's Premium Runway Three.  Many of our best selling designs were featured including the Classic Stiletto in Nude and Grey, The Amy Heel, The Classic Strappy Sandal Stiletto and more.  Melbourne brand Asilio also opted for George The Label's boots on the runway, featuring the above knee block heel and stiletto boots as well as shorter sock boots, which were beautifully coordinated and gave an edgy feel to their feminine designs.  Overall the experience was second to none and we hope to see our designs on runways around the world very...

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George The Label Creation - Our Story

The creation of George The Label is a phenomenal story of the workings of fate, love, passion, creativity, business knowledge, challenges and 2 minds coming together to create something extraordinary. It is a story that will leave you feeling warm, fuzzy, inspired and amazed.  It begins way back in August 2016 when the two founders first met in a crazy twist of fate on Melbourne's Punt Road, but before I tell that story, you must understand the series of events leading up to this day.  George The Label's creative director and designer, Vesna Koteska, a 20 year old law student at the time, had always had an immense fashion for Shoes, all things fashion, blogging and creating. She embarked on...

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